This job post is no longer active!

Checkout Appboy's career page or our Jobs Board for other opportunities

Director of Business Development

Greater New York City Area San Francisco Full Time

Appboy empowers mobile marketers to build better relationships with their customers. We’re a team of 140+ based in New York. We built the world’s best lifecycle engagement platform so marketers can connect human-to-human, at scale, with their customers, driving deep engagement and ROI. The center of our platform is the holistic user profile that offers a single view of the customer. Our robust audience segmentation and advanced multi-channel messaging allow brands to use the data from those user profiles to create and automate highly personalized marketing campaigns, and build meaningful dialogues with their audiences across devices and channels at scale. Thousands of global marketers use Appboy to power over a billion user profiles worldwide. We help brands like Dominos, Etsy, iHeartMedia, PicsArt, Soundcloud, and Urban Outfitters to better engage, retain, and monetize their customers. Appboy is venture funded. Learn more at

Job Description

The Director of Business Development will be responsible for managing a team of ten or more BDRs that support our global Mid-Market and Enterprise Account Executive team, ensuring a high volume of prospecting activities, overseeing the growth development of early stage opportunities, and ensuring the BDR team is aligned with quarterly and annual sales expectations. The ideal candidate will have at least three to five years experience leading a sales or sales development team selling SaaS Solutions to enterprise clients.


  • Strategize with Account Executives and sales leadership on compensation design and pipeline targets
  • Work closely and collaborate with our Marketing team across our entire sales cycle and buying process
  • Provide support and training including creation of sales playbooks and processes to be used universally by the global BDR team
  • Develop and manage operational dashboards to track team progress and KPIs
  • Work on strategic projects including competitive and market research, as well as options for vertical or regional specialization within the team


  • Expertise in in-bound and outbound prospecting, and lead qualification techniques specifically for SaaS products
  • Experience tracking sales metrics including activity data across multiple channels, and holding representatives accountable for hitting or exceeding targets
  • Experience in collaborating with Marketing/Sales Enablement team including input into the lead generation process
  • Proven record of hiring top-level talent and ramping up sales development or lead generation representatives, including implementing innovative training programs
  • Prior experience with CRM, used to manage sales pipeline, required. Demonstrated ability to quickly come up to speed on new cloud apps and tools
  • Up-to-date on digital and application trends, especially in the mobile space
  • Prior experience in a startup technology company a plus


  • Excellent medical, dental, and vision coverage for you and your dependents
  • Competitive 401k matching, life insurance, commuter benefit, and parental leave plans
  • Daily catered lunches and fully stocked kitchen with snacks and beverages
  • Collaborative, transparent, collegial and fun loving office culture
  • Unlimited vacation to relax, restore and refresh