Partner Marketing Manager

Full Time

Button empowers the world's biggest Brands to supercharge their mobile marketing and ad performance using identity, deep linking, and machine learning technology.

Job Description

Working at Button is one of the most fun, fulfilling, and challenging experiences you'll have - and it's one of the reasons why we were voted the best place to work in NYC.

Come join the marketing team at Button, helping grow our brand, company, and product value for our partners. As Partner Marketing Manager you will be responsible for creating campaigns, customer journeys, and content to attract and nurture Button’s next generation of partners. You will work directly with our revenue and partnerships teams to arm them with the best narrative and collateral to influence partners, in addition to leading and managing direct communication channels and campaigns.

Responsibilities

Lead sales enablement efforts to help our team sell effectively and close leads to become our next set of partners
Work with our partnerships team to create collateral and programs to educate, upsell, and optimize our partners and their Buttons; create a referral channel for new partners
Create content that demonstrates thought leadership across the industry and generates interest in Button for industry audiences
Ruthlessly align to sales and partnership goals; work to embed yourself in sales and partnership meetings to best understand how to serve them
Own management of digital campaign executions, including but not limited to A/B testing, conversion flows, campaign optimization, copy/creative development, and maximizing conversion rates
Build and manage customer journeys that nurture leads to opportunities and opportunities to live partners
Master the sales and partnership funnels, managing and monitoring marketing automation flows, tracking, and reporting
Manage budget and internal resources to achieve agreed-upon business outcomes

Requirements

5+ years experience in marketing operations, lead generation, sales enablement, or partner/channel marketing
Demonstrated success with managing feedback and input from cross-functional stakeholders
An analytical and operations mind -- we care about proving marketing’s ROI
Ability to quickly and easily understand technical concepts or products
Strong communication, written, skills; can take complex concepts and break down into simple, human terms
Expertise with research and interpreting market statistics - market data will be your best friend
Knowledge and expertise of design software (e.g. Sketch) a plus
Creativity, optimism, and hustle!